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SEA Expo 2026 is the Middle East’s premier exhibition for the entertainment and attractions industry — uniting innovators, operators, suppliers, and investors under one roof for three dynamic days. Held at Riyadh Front in Saudi Arabia, the event is designed to spark collaboration, surface cutting-edge leisure solutions, and drive the next phase of regional growth.
Organised by DMG Events, SEA Expo 2026 will attract over 350+ exhibitors, 75+ industry speakers, and thousands of trade professionals from across the Middle East, Africa and beyond.
The show goes beyond a traditional trade exhibition — it delivers a complete ecosystem of innovation, knowledge and business opportunities. On-floor you’ll find the latest in ride-manufacturing, water-attraction systems, facility & grounds equipment, immersive games & devices, family-entertainment installations, security & safety solutions, consultancy services, and food & beverage innovations.
Highlights of SEA Expo 2026 include:
A vast exhibition hall where global brands showcase leisure-industry technology and infrastructure solutions.
The “SEA Summit” and associated forums, bringing together senior executives to debate strategy, investment and market trends.
The MENALAC Awards and the MENALAC Health & Safety Conference, recognising leadership in attractions operations, design and safety.
Networking zones and curated visitor experiences — creating space for deal-making, partnerships and sector growth.
Whether you’re a rides manufacturer seeking to break into the Saudi market, a leisure-park operator sourcing next-gen technologies, or an investor looking for the region’s fastest-growing entertainment opportunities, SEA Expo 2026 offers something for every stakeholder. It’s more than a show — it’s a marketplace of ideas, solutions and connections powering the future of leisure.
By combining global-scale exhibition, high-level industry dialogue and regional focus, SEA Expo 2026 continues to cement Saudi Arabia’s role as a central hub for entertainment, amusement and visitor-experience innovation in the Middle East.