Watch & Jewellery Middle East Show 2026

About

Watch & Jewellery Middle East Show (also known as “Mid East Jewellery”) is the MENA region’s premier bi-annual event for luxury timepieces, fine jewellery, and precious-stone artistry. Held at the Expo Centre Sharjah in the United Arab Emirates, this flagship show brings together world-class designers, manufacturers, brands and trade professionals under one roof. 

Organised by Expo Centre Sharjah in collaboration with the Sharjah Chamber of Commerce and Industry (SCCI), the event has earned a reputation for showcasing the latest innovations in watches, gold, diamonds, gemstones, pearls and luxury accessories. The show has grown significantly since its inception in 1993 and now features participation from hundreds of exhibitors across over 20 countries.

Attendees — including jewellery retailers, wholesale buyers, luxury brand representatives and consumers — can explore a wide spectrum of offerings: limited-edition timepieces, bespoke gold craftsmanship, gem-set collections, live design demonstrations and trend-setting lounges. With occupied exhibition space reaching ~30,000 m² and over 60,000 visitors per edition, the platform offers outstanding networking, sourcing and branding opportunities. 

Whether you’re a designer seeking to launch a new collection, a brand aiming to expand into the Gulf market, or a retailer looking to source exclusive pieces, the Watch & Jewellery Middle East Show offers a dynamic, business-driven environment in one of the region’s top luxury-trade hubs.